USA Today reports that the pay TV industry just suffered its first ever full-year decline in customers — losing 2 million subscribers due to “poor customer service, enhanced offerings from video streamers and other online distractions” that are tempting customers to ditch monthly cable/satellite entertainment service. Already I envision vendors rolling out their classic B2B […]

Who is your audience: robots or humans? The obvious answer is “humans.” Robots do not buy products and services. And yet SEO – even the so-called white hat variety – is about algorithmic tricks and schemes to win ranking with robots: all the indexes that help determine your place in the universe of search engines. […]