How To Write a Social Media “How To” Book
After reading every social media book, I realize one can never have too much of this good thing. Wish I could contribute my own, but alas...
Read MoreGetting Antisocial About Social Media
A friend who manages social media for a Fortune 500 company confided that he prefers traditional press because he can measure its impact....
Read MoreDo the Right Thing — It’s Real “Freeconomics”
Some people in my profession live by the maxim, “Never lie to the press, but don’t tell the whole truth, either.” I find...
Read MoreThrow Out the Rulebook — Blog This Instant
My last blog got me wondering whether there are good vs. bad times to post blogs. Many say to blog weekly, same day/same time, just like...
Read MoreIn Tech PR: Are You Blogging, Blabbing or Bragging?
Is there a right or wrong way to blog? Not when it’s personal. But in tech — an arena driven by engineering and science,...
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