Press Releases: Soon as Passé as Print?
When Virgin Mobile USA’s announcement on its all-you-can eat mobile data plan leaked prematurely this week via Facebook I read a...
Read MoreBlogging: Less is More
A prominent socialmedialite brags that he kept his blog going while on vacation by writing 14 pieces in advance and setting them up to post...
Read More10 Ways to Save on PR — New & Improved
A client asked why their press release bill was 3X higher than before. Though the answer was a no-brainer — they issued 1 press...
Read MoreIn a World of Me-Too Thinking, Are You Different?
Long ago when social media was new a company we know had the opportunity to write a weekly guest blog. They opted to “first wait and...
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