In a World of Me-Too Thinking, Are You Different?

Posted by on Aug 10, 2010 in Back Office, Blog, Driving PR Performance | 0 comments

Long ago when social media was new a company we know had the opportunity to write a weekly guest blog. They opted to “first wait and...

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Forget the News — Cloud Creeps Over Microsoft and Intel

Posted by on Jul 14, 2010 in Back Office, Blog | 2 comments

Call it a case of “Ailing Giants Force Their Way to the Future.” Microsoft this week embraced cloud computing. Intel reported...

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PR Jobs: Tech & Telecom AEs

Posted by on Jul 6, 2010 in Back Office, Blog | 0 comments

Crawford PR is growing. Want to join us?  We need skilled Account Executives with a good foundation in telecom, tech, BSS/OSS or CRM, and...

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BSS/OSS: The Social Media Gap

Posted by on Jun 21, 2010 in Back Office, Blog, Social Public Relations | 0 comments

A common thread runs through many BSS/OSS companies we met with at the recent B/OSS Conference and Expo. Too often, they overlook a vital...

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BSS/OSS: What Differentiates Your Solution?

Posted by on Jun 15, 2010 in Back Office, Blog | 0 comments

At the B/OSS Expo last week, I was struck by the number of vendors whose solutions claim to do much the same things. Companies used to...

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BSS: When Business Intelligence Out-Thinks You

Posted by on Jun 10, 2010 in Back Office, Blog | 0 comments

Kudos to Virgo for a great 2010 B/OSS Conference & Expo. Big crowds and lots of action this year. But amid the lookalike banners...

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