Tech PR: Let’s Bring Cloud Computing Down to Earth

Posted by on Aug 17, 2011 in Blog, Driving PR Performance, Tech PR, Telecom PR | 2 comments

“Cloud computing,” the ability to outsource any and all IT functions, is taking the business world by storm. Current forecasts:...

Read More

What dot.com 2.0 Startups Need to Know About Tech PR

Posted by on Aug 8, 2011 in Blog, Driving PR Performance | 0 comments

Linkedin and Pandora “IPO” and win the share price daily double. Facebook waits in the wings. Chinese Web companies boast twice...

Read More

Tech PR: Why Smart Players Love a Market Panic

Posted by on Aug 5, 2011 in Blog, Driving PR Performance, Tech PR, Telecom PR | 0 comments

The Dow Jones drops 500+ points. Investors who dissed America’s credit rating scurry for the safety of U.S. Treasuries. One bank now...

Read More

Crisis PR Newsflash: U.S. Raises Debt Ceiling – Nothing Happens

Posted by on Aug 2, 2011 in Blog, Driving PR Performance | 0 comments

WASHINGTON, DC, August 2 — As the sun rises over the nation’s capital and we await final resolution of the months-old national...

Read More

Tech PR: Does Your PR Team Have Sales Experience?

Posted by on Jul 29, 2011 in Blog, Driving PR Performance | 0 comments

“Hi. My name is Jim Crawford. I’m from the Grolier Company and I’ve been asked to call on you.” I was 18, fresh out...

Read More

Tech PR: SEO and The Girl Who Played with Firefox

Posted by on Jul 27, 2011 in Blog, Driving PR Performance, Social Public Relations, Tech PR | 0 comments

You know you’re a diehard Stieg Larsson buff when you can recite Lisbeth Salander’s laptop brand (Apple), search engine...

Read More