PR Practices

Knowing Your Niche

Great campaigns come from the perfect mix of industry experience, creative vision and media knowledge.

Crawford specializes in core industries whose business we know inside out.

Our goal is to drive market leadership and shareholder value for clients. Success flows from finding the most creative way to make the client’s story stand out, and leveraging every venue to take it viral.

 

PR Practices

For nearly thirty years, Crawford has worked with highly technical industries, translating specs and standards into award-winning campaigns. Our expertise covers areas including:

Technology

  • Software Firms and Hardware Makers
  • Systems Integrators
  • Business Intelligence

 

Telecom

  • Wireline and Mobile Broadband
  • Fixed Wireless
  • High Bandwidth Connectivity (Access and FTTX)

Startup

  • eCommerce
  • Green Tech
  • Network Security

 

Public Affairs

  • Pro-Competitive Telecom Policy
  • State and Federal Campaigns
  • Legal and Crisis PR