Gawker Newsflash: Web 3.0 = Journalism 101

Posted by on Dec 3, 2010 in Blog, Driving PR Performance, Social Public Relations, Tech PR | 0 comments

This just in from Gawker: News rules, blogs suck. Stop the presses, or I dunno, maybe keep ‘em rolling. In a recent post, Gawker...

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Online PR: How to Get Beaucoup Placements

Posted by on Nov 29, 2010 in Blog, PR Writing, Social Public Relations | 0 comments

Writing is a form of sales. All great bloggers know this. You must capture the reader’s attention in the first 10 seconds then...

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On Ignoring PR Online: “Light Years Ahead” But Still Lost in Space

Posted by on Nov 1, 2010 in Blog, PR Writing, Social Public Relations | 0 comments

“Light years ahead” is what the guy said to me re: his company’s web site progress. The “lost in space” part:...

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Social Public Relations Metrics: How and Why To Burst Your Own Bubble

Posted by on Oct 27, 2010 in Blog, Driving PR Performance, PR Writing, Social Public Relations | 0 comments

You blog. You tweet. You update Facebook. You optimize everything from your press releases to your shopping lists. You are utterly certain...

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Social Public Relations: “Disintermediating” Journalists, too?

Posted by on Oct 21, 2010 in Blog, PR Writing, Social Public Relations, Tech PR | 0 comments

Odd confluence of events yesterday. First, a buddy says journalism is now irrelevant as SEO-savvy “key influencers” take over...

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