4 Reasons Why Journalists Still Make the Best PR People
This post was originally featured on PR Breakfast Club. The other day a client forwarded an email call-to-arms from his president urging...
Read MoreSocial PR Contacts: The Information Is Out There. Uh-oh.
In the days of the phone book, privacy was a comparatively simple matter: the unlisted number was a powerful weapon against unsolicited and...
Read MoreDateline Pago Pago: International Key Influencer Conference
The client looked me in the eye and uttered the phrase PR people dread: “Forget media — we want you to go after key...
Read MoreSocial PR: Is That Reporter Your “Friend”?
It’s Thursday morning and the client hits the PR team with a near-impossible task: to set up interviews today at a trade show with...
Read MoreOnline PR: Hubspot Asks if Social Media is “BS”
When Newsweek hailed “the new economy” in 1995, some said we’d entered an era of permanent growth, full employment and...
Read More

