PR Metrics That Matter, Part 2: How Many Roads Lead to You?

Posted by on Apr 19, 2011 in White Hat PR | 0 comments

In Part 1, Reading Your Web Traffic, I focused on visitor behavior on your website: Are there more visitors? Are they reading/watching your...

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PR Metrics That Matter, Part 1: Reading Your Web Traffic

Posted by on Apr 12, 2011 in White Hat PR | 0 comments

The days of putting company news out “on the wire” and hoping someone finds it interesting are — thankfully —...

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